Channels are the destinations LD3 publishes to. A package is routed to its mapped channels in one action.
Supported channels
LD3 publishes through channels connected in Ottili ONE. Common destinations include:
- WordPress* — the primary long-form channel (posts and pages).
- Social* — accounts such as Facebook, Instagram and X.
- Newsletter* — email blasts and recap blurbs.
- News* — your news site or CMS.
Channel strategy per content type
Not every story fits every channel. Each content type carries a channel strategy* — the set of channels that make sense for it. A news explainer might map to news, blog, social and newsletter; a product page update might map only to your shop.
What you control
Connecting a channel is a configuration* step. Publishing cannot run until the target channel is connected and authorised in Ottili ONE, which keeps external posting intentional.
Related
- LD3 and WordPress — the primary channel in detail.
- LD3 content packages — what gets routed to channels.
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